{"id":1439,"date":"2026-07-14T14:58:00","date_gmt":"2026-07-14T14:58:00","guid":{"rendered":"https:\/\/ligapesquisa.com\/?page_id=1439"},"modified":"2026-07-15T16:39:07","modified_gmt":"2026-07-15T16:39:07","slug":"case-01","status":"publish","type":"page","link":"https:\/\/ligapesquisa.com\/en\/case-01\/","title":{"rendered":"Case 01"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1439\" class=\"elementor elementor-1439\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aa88d89 e-flex e-con-boxed e-con e-parent\" data-id=\"aa88d89\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2e53bf0 e-con-full menu-liga e-flex e-con e-child\" data-id=\"2e53bf0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1bc21ce elementor-widget-mobile__width-initial elementor-widget elementor-widget-image\" data-id=\"1bc21ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"174\" height=\"95\" src=\"https:\/\/ligapesquisa.com\/wp-content\/uploads\/2025\/08\/Mask-group.png\" class=\"attachment-full size-full wp-image-800\" alt=\"\" srcset=\"https:\/\/ligapesquisa.com\/wp-content\/uploads\/2025\/08\/Mask-group.png 174w, https:\/\/ligapesquisa.com\/wp-content\/uploads\/2025\/08\/Mask-group-18x10.png 18w\" sizes=\"(max-width: 174px) 100vw, 174px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf0cf8 elementor-nav-menu__align-end elementor-nav-menu--stretch elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu\" data-id=\"6bf0cf8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;full_width&quot;:&quot;stretch&quot;,&quot;layout&quot;:&quot;horizontal&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;svg aria-hidden=\\&quot;true\\&quot; class=\\&quot;e-font-icon-svg e-fas-caret-down\\&quot; viewBox=\\&quot;0 0 320 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M31.3 192h257.3c17.8 0 26.7 21.5 14.1 34.1L174.1 354.8c-7.8 7.8-20.5 7.8-28.3 0L17.2 226.1C4.6 213.5 13.5 192 31.3 192z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;toggle&quot;:&quot;burger&quot;}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav aria-label=\"Menu\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-fade\">\n\t\t\t\t<ul id=\"menu-1-6bf0cf8\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1280\"><a href=\"https:\/\/ligapesquisa.com\/en\/#home\" class=\"elementor-item elementor-item-anchor\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1461\"><a href=\"https:\/\/ligapesquisa.com\/en\/#territorios\" class=\"elementor-item elementor-item-anchor\">Territ\u00f3rios<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1462\"><a href=\"https:\/\/ligapesquisa.com\/en\/#metodo\" class=\"elementor-item elementor-item-anchor\">M\u00e9todo<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1463\"><a href=\"https:\/\/ligapesquisa.com\/en\/#projetos\" class=\"elementor-item elementor-item-anchor\">Projetos<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1464\"><a href=\"https:\/\/ligapesquisa.com\/en\/#time\" class=\"elementor-item elementor-item-anchor\">Time<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1465\"><a href=\"https:\/\/ligapesquisa.com\/en\/#contato\" class=\"elementor-item elementor-item-anchor\">Contact<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t<div class=\"elementor-menu-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Menu Toggle\" aria-expanded=\"false\">\n\t\t\t<svg aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--open e-font-icon-svg e-eicon-menu-bar\" viewbox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M104 333H896C929 333 958 304 958 271S929 208 896 208H104C71 208 42 237 42 271S71 333 104 333ZM104 583H896C929 583 958 554 958 521S929 458 896 458H104C71 458 42 487 42 521S71 583 104 583ZM104 833H896C929 833 958 804 958 771S929 708 896 708H104C71 708 42 737 42 771S71 833 104 833Z\"><\/path><\/svg><svg aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--close e-font-icon-svg e-eicon-close\" viewbox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M742 167L500 408 258 167C246 154 233 150 217 150 196 150 179 158 167 167 154 179 150 196 150 212 150 229 154 242 171 254L408 500 167 742C138 771 138 800 167 829 196 858 225 858 254 829L496 587 738 829C750 842 767 846 783 846 800 846 817 842 829 829 842 817 846 804 846 783 846 767 842 750 829 737L588 500 833 258C863 229 863 200 833 171 804 137 775 137 742 167Z\"><\/path><\/svg>\t\t<\/div>\n\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-6bf0cf8\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1280\"><a href=\"https:\/\/ligapesquisa.com\/en\/#home\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1461\"><a href=\"https:\/\/ligapesquisa.com\/en\/#territorios\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Territ\u00f3rios<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1462\"><a href=\"https:\/\/ligapesquisa.com\/en\/#metodo\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">M\u00e9todo<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1463\"><a href=\"https:\/\/ligapesquisa.com\/en\/#projetos\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Projetos<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1464\"><a href=\"https:\/\/ligapesquisa.com\/en\/#time\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Time<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-1465\"><a href=\"https:\/\/ligapesquisa.com\/en\/#contato\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Contact<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3578dda elementor-widget__width-initial title-premium elementor-widget elementor-widget-heading\" data-id=\"3578dda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">EVOLU\u00c7\u00c3O DE <span class=\"underline-anim\">EXPERI\u00caNCIA E PRODUTO<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5838963 e-flex e-con-boxed e-con e-parent\" data-id=\"5838963\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d07f39c anim-text elementor-widget elementor-widget-text-editor\" data-id=\"d07f39c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"101\" data-end=\"255\">Atua\u00e7\u00e3o cont\u00ednua desde 2012 com um dos maiores bancos do Brasil, apoiando decis\u00f5es relacionadas \u00e0 <strong>experi\u00eancia do cliente e ao desenvolvimento de produtos.<\/strong><\/p><p data-start=\"260\" data-end=\"434\">Conduzimos estudos de usabilidade, mapeamento de jornadas e valida\u00e7\u00e3o de solu\u00e7\u00f5es ao longo de todo o ciclo de produto, sempre orientados por perguntas espec\u00edficas de neg\u00f3cio.<\/p><p data-start=\"439\" data-end=\"664\">Essa continuidade permite distinguir varia\u00e7\u00f5es pontuais de mudan\u00e7as estruturais no comportamento do usu\u00e1rio, trazendo mais precis\u00e3o \u00e0 interpreta\u00e7\u00e3o dos achados e maior consist\u00eancia para a tomada de decis\u00f5es ao longo do tempo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eabc340 elementor-widget elementor-widget-heading\" data-id=\"eabc340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><p class=\"nota-biblioteca\">\n    <span>*<\/span> biblioteca completa de projetos dispon\u00edvel sob solicita\u00e7\u00e3o.\n<\/p><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83eb147 elementor-widget elementor-widget-button\" data-id=\"83eb147\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-float\" href=\"https:\/\/ligapesquisa.com\/en\/home-novo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"huge huge-arrow-left-02-round\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Voltar<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6afd45b anim-line elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6afd45b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7ae0b1 e-flex e-con-boxed e-con e-parent\" data-id=\"e7ae0b1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4855eff e-con-full e-flex e-con e-child\" data-id=\"4855eff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89b382d elementor-widget__width-initial anim-title elementor-widget elementor-widget-heading\" data-id=\"89b382d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Est\u00e1 pronto para\u00a0dar <b>liga\u00a0\u00e0s suas ideias?<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80ab827 elementor-widget__width-initial anim-text elementor-widget elementor-widget-text-editor\" data-id=\"80ab827\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Existem cen\u00e1rios que s\u00f3 s\u00e3o compreendidos quando a leitura fica mais\u00a0profunda.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73438c5 elementor-position-inline-start elementor-mobile-position-inline-start elementor-widget-mobile__width-initial elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"73438c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"77\" height=\"77\" viewbox=\"0 0 77 77\" fill=\"none\"><rect width=\"76.99\" height=\"76.99\" rx=\"10\" fill=\"white\"><\/rect><path d=\"M30.6433 47.9169C30.6433 47.9169 29.0729 47.9169 29.0729 46.3466C29.0729 44.7762 30.6433 40.0652 38.495 40.0652C46.3468 40.0652 47.9171 44.7762 47.9171 46.3466C47.9171 47.9169 46.3468 47.9169 46.3468 47.9169H30.6433ZM38.495 38.4948C39.7445 38.4948 40.9427 37.9985 41.8262 37.115C42.7097 36.2315 43.2061 35.0332 43.2061 33.7838C43.2061 32.5344 42.7097 31.3361 41.8262 30.4526C40.9427 29.5691 39.7445 29.0728 38.495 29.0728C37.2456 29.0728 36.0473 29.5691 35.1638 30.4526C34.2803 31.3361 33.784 32.5344 33.784 33.7838C33.784 35.0332 34.2803 36.2315 35.1638 37.115C36.0473 37.9985 37.2456 38.4948 38.495 38.4948Z\" fill=\"#53284D\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tFale com a gente\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tTime focado em entender sua necessidade\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-028d2c5 elementor-position-inline-start elementor-mobile-position-inline-start elementor-view-default elementor-widget elementor-widget-icon-box\" data-id=\"028d2c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/ligapesquisa.com\/en\/politicas-de-privacidade\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Pol\u00edtica de privacidade\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"77\" height=\"76\" viewbox=\"0 0 77 76\" fill=\"none\"><rect width=\"76.9907\" height=\"75.4509\" rx=\"10\" fill=\"white\"><\/rect><path d=\"M32.8434 47.1457H44.1474C45.1836 47.1457 46.0314 46.2979 46.0314 45.2617V36.7837C46.0314 35.7475 45.1836 34.8997 44.1474 34.8997H43.2054V33.0157C43.2054 30.4157 41.0953 28.3057 38.4954 28.3057C35.8954 28.3057 33.7854 30.4157 33.7854 33.0157V34.8997H32.8434C31.8072 34.8997 30.9594 35.7475 30.9594 36.7837V45.2617C30.9594 46.2979 31.8072 47.1457 32.8434 47.1457ZM35.6694 33.0157C35.6694 31.4614 36.9411 30.1897 38.4954 30.1897C40.0497 30.1897 41.3214 31.4614 41.3214 33.0157V34.8997H35.6694V33.0157Z\" fill=\"#53284D\"><\/path><\/svg>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/ligapesquisa.com\/en\/politicas-de-privacidade\/\" >\n\t\t\t\t\t\t\tPol\u00edtica de privacidade\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tSeus dados e ideias est\u00e3o seguros\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d4d31a9 e-con-full e-flex e-con e-child\" data-id=\"d4d31a9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-54643f9 e-con-full anim-card e-flex e-con e-child\" data-id=\"54643f9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4beb75 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"a4beb75\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Formul\u00e1rio site liga\" aria-label=\"Formul\u00e1rio site liga\" action=\"\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"1439\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"a4beb75\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Liga Pesquisa | Especialistas em Pesquisa desde 2012\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"1439\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tName\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nome completo\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"E-mail\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_7cfd838 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_7cfd838\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tNome da empresa\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_7cfd838]\" id=\"form-field-field_7cfd838\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nome da empresa\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-field_d3a0190 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_d3a0190\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[field_d3a0190]\" id=\"form-field-field_d3a0190\" rows=\"4\" placeholder=\"Sobre o que gostaria de conversar?\" required=\"required\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm elementor-animation-float\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enviar mensagem<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<input\n                    class=\"apbct_special_field apbct_email_id__elementor_form\"\n                    name=\"apbct__email_id__elementor_form\"\n                    aria-label=\"apbct__label_id__elementor_form\"\n                    type=\"text\" size=\"30\" maxlength=\"200\" autocomplete=\"off\"\n                    value=\"\"\n                \/><input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5301a47 elementor-widget elementor-widget-text-editor\" data-id=\"5301a47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ao enviar este formul\u00e1rio, voc\u00ea declara que leu e concorda com nossa <span style=\"text-decoration: underline;\"><strong>Pol\u00edtica de Privacidade,<\/strong><\/span> autorizando o tratamento dos dados informados para fins de contato e atendimento.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d35bef9 e-flex e-con-boxed e-con e-parent\" data-id=\"d35bef9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cc0df94 e-con-full e-flex e-con e-child\" data-id=\"cc0df94\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5d7179 elementor-widget elementor-widget-image\" data-id=\"c5d7179\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"174\" height=\"95\" src=\"https:\/\/ligapesquisa.com\/wp-content\/uploads\/2025\/08\/Mask-group.png\" class=\"attachment-full size-full wp-image-800\" alt=\"\" srcset=\"https:\/\/ligapesquisa.com\/wp-content\/uploads\/2025\/08\/Mask-group.png 174w, https:\/\/ligapesquisa.com\/wp-content\/uploads\/2025\/08\/Mask-group-18x10.png 18w\" sizes=\"(max-width: 174px) 100vw, 174px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9c5565 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d9c5565\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Consultoria de pesquisa e intelig\u00eancia estrat\u00e9gica. Desde 2012, ajudamos empresas a interpretar movimentos de mercado, comportamento e contextos em transforma\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7892e5 elementor-shape-circle e-grid-align-left elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"d7892e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-ce4b975\" href=\"https:\/\/www.instagram.com\/ligapesquisa\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-instagram\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.1 141c-63.6 0-114.9 51.3-114.9 114.9s51.3 114.9 114.9 114.9S339 319.5 339 255.9 287.7 141 224.1 141zm0 189.6c-41.1 0-74.7-33.5-74.7-74.7s33.5-74.7 74.7-74.7 74.7 33.5 74.7 74.7-33.6 74.7-74.7 74.7zm146.4-194.3c0 14.9-12 26.8-26.8 26.8-14.9 0-26.8-12-26.8-26.8s12-26.8 26.8-26.8 26.8 12 26.8 26.8zm76.1 27.2c-1.7-35.9-9.9-67.7-36.2-93.9-26.2-26.2-58-34.4-93.9-36.2-37-2.1-147.9-2.1-184.9 0-35.8 1.7-67.6 9.9-93.9 36.1s-34.4 58-36.2 93.9c-2.1 37-2.1 147.9 0 184.9 1.7 35.9 9.9 67.7 36.2 93.9s58 34.4 93.9 36.2c37 2.1 147.9 2.1 184.9 0 35.9-1.7 67.7-9.9 93.9-36.2 26.2-26.2 34.4-58 36.2-93.9 2.1-37 2.1-147.8 0-184.8zM398.8 388c-7.8 19.6-22.9 34.7-42.6 42.6-29.5 11.7-99.5 9-132.1 9s-102.7 2.6-132.1-9c-19.6-7.8-34.7-22.9-42.6-42.6-11.7-29.5-9-99.5-9-132.1s-2.6-102.7 9-132.1c7.8-19.6 22.9-34.7 42.6-42.6 29.5-11.7 99.5-9 132.1-9s102.7-2.6 132.1 9c19.6 7.8 34.7 22.9 42.6 42.6 11.7 29.5 9 99.5 9 132.1s2.7 102.7-9 132.1z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-3ba44b2\" href=\"https:\/\/br.linkedin.com\/company\/liga-pesquisa\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e15375f e-con-full e-flex e-con e-child\" data-id=\"e15375f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36817bd elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"36817bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>NAVEGAR<\/b><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Home<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Territ\u00f3rios<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Projetos<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Time<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Contact<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05666d6 e-con-full e-flex e-con e-child\" data-id=\"05666d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8e5ec75 e-flex e-con-boxed e-con e-parent\" data-id=\"8e5ec75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b89eafc elementor-widget elementor-widget-html\" data-id=\"b89eafc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/cdn.jsdelivr.net\/npm\/gsap@3\/dist\/gsap.min.js\"><\/script>\r\n<script src=\"https:\/\/cdn.jsdelivr.net\/npm\/gsap@3\/dist\/ScrollTrigger.min.js\"><\/script>\r\n\r\n<script>\r\nwindow.addEventListener(\"load\", () => {\r\n\r\n    gsap.registerPlugin(ScrollTrigger);\r\n\r\n    const isMobile = window.innerWidth <= 767;\r\n\r\n    \/\/ ==========================\r\n    \/\/ T\u00cdTULOS\r\n    \/\/ 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true\r\n                }\r\n            }\r\n        );\r\n\r\n    });\r\n\r\n    \/\/ ==========================\r\n    \/\/ IMAGENS\r\n    \/\/ ==========================\r\n    gsap.utils.toArray(\".anim-image\").forEach(el => {\r\n\r\n        gsap.fromTo(el,\r\n            {\r\n                opacity: 0,\r\n                y: 30,\r\n                scale: isMobile ? 1 : 1.03,\r\n                filter: isMobile ? \"blur(0px)\" : \"blur(8px)\"\r\n            },\r\n            {\r\n                opacity: 1,\r\n                y: 0,\r\n                scale: 1,\r\n                filter: \"blur(0px)\",\r\n                ease: \"none\",\r\n                scrollTrigger:{\r\n                    trigger: el,\r\n                    start: \"top 90%\",\r\n                    end: \"top 60%\",\r\n                    scrub: true\r\n                }\r\n            }\r\n        );\r\n\r\n    });\r\n\r\n    \/\/ ==========================\r\n    \/\/ BOT\u00d5ES\r\n    \/\/ 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scrollTrigger:{\r\n                    trigger: el,\r\n                    start: \"top 92%\",\r\n                    end: \"top 72%\",\r\n                    scrub: true\r\n                }\r\n            }\r\n        );\r\n\r\n    });\r\n\r\n    \/\/ Atualiza os c\u00e1lculos do ScrollTrigger\r\n    ScrollTrigger.refresh();\r\n\r\n});\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>EVOLU\u00c7\u00c3O DE EXPERI\u00caNCIA E PRODUTO Atua\u00e7\u00e3o cont\u00ednua desde 2012 com um dos maiores bancos do Brasil, apoiando decis\u00f5es relacionadas \u00e0 experi\u00eancia do cliente e ao desenvolvimento de produtos. Conduzimos estudos de usabilidade, mapeamento de jornadas e valida\u00e7\u00e3o de solu\u00e7\u00f5es ao longo de todo o ciclo de produto, sempre orientados por perguntas espec\u00edficas de neg\u00f3cio. Essa [&hellip;]<\/p>","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-1439","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Liga Pesquisa | Especialistas em Pesquisa desde 2012<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ligapesquisa.com\/en\/case-01\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Liga Pesquisa | Especialistas em Pesquisa desde 2012\" \/>\n<meta property=\"og:description\" content=\"EVOLU\u00c7\u00c3O DE EXPERI\u00caNCIA E PRODUTO Atua\u00e7\u00e3o cont\u00ednua desde 2012 com um dos maiores bancos do Brasil, apoiando decis\u00f5es relacionadas \u00e0 experi\u00eancia do cliente e ao desenvolvimento de produtos. 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